(AND YOU SHOULD TOO)
Bold & Bare is all about bringing skincare back to basics while still powering its results. It's an unfussy approach to beauty for the dynamic, on-the-go woman we all represent. Skincare is meant to be easy, and having too many choices isn’t always a good thing. That's why they offer two essential products: The Purity Mask and the Bare Elixir.
When creating Bold&Bare, one of Iana’s foremost considerations was on getting away from the commerce model that inundates people with ineffective and expensive choices. Besides being clean, vegan, cruelty-free, their formulations are also meant to be highly versatile for women who want to look and feel good without having to spend hours for her skincare routine. This brand's go-to philosophy is that each of their products should achieve three things: be right for you, be easy to use, and provide multiple benefits. Easy enough.
At Bold&Bare, we don’t only follow strict internal quality processes, but we also formulate to European Union standards. Ensuring that each product is safe, non-toxic, and effective is our first concern. That's why we banned over 1,300 toxins and questionable ingredients.
We said “good-bye and never see you again” to all the standard toxic ingredients you can possibly imagine. So, no glycols, parabens, sulfates, and more! We didn’t take this decision light-heartedly. Clean beauty should be the norm, not a luxury only few can afford. Effective skincare should be accessible, affordable, and result-driven.
In the Bold&Bare products, these harmful ingredients have been replaced with things like peptides, peonies, gotu kola, and hyaluronic acid. You can google each of them. Their profile is clean. It’s their results that make the magic happen, not us.
Effectiveness aside, Bold&Bare also appeals to the Marie Kondo in all of us. As we declutter every other area of our lives, it only makes sense that the bathroom cabinet goes KonMari too.
“The Purity Mask is by far the best clay mask I have ever used. A plant-boosted clay mask, it’s made to detox skin and increase brightness and glow. And Let me tell you, it does just that. I honestly noticed a difference after one use.”
-The Spa Insider
"I’m honestly in love with this mask. It was so gentle, moisturizing and brightening. I struggle with pigmentation and after every use my skin was noticeable brighter."
Bold & Bare is formulated to work in several ways to make it truly multitasking and deliver bold results. The two products have been created to complement each other and are all natural, vegan and cruelty-free. Both products are filled with high-performing and clean actives like oils and plant extracts, turmeric, hyaluronic acid, peptides, peony extract, Vitamin C and E.
The Purity Mask, a deeply purifying and brightening clay mask with nourishing plant extracts, is a multitasking product to smooth away dullness and clean pores. It increases cell turnover and brings new life to your complexion. The gentle clays pull excess oils and toxins from the skin without drying it, and the plant extracts remove dead skin to help bring a natural glow to the complexion.
The Bare Elixir, Bold & Bare’s ultimate multitasking product, is a beauty serum with skin enhancing properties that nourish, hydrate and give the complexion a healthy glow. A combination of oils and peptides to hydrate and nourish the skin from the inside out, it penetrates deeply into the skin to reveal even, plump skin and improve collagen production. This elixir increases the hydration levels of the skin and protect it from environmental stress. The Bare Elixir is ideal for any skin type.